PornHub banner appears on CNN Magic Wall

Occurred: November 2020

A video purporting to show a Pornhub pop-up on CNN’s 'Magic Wall' behind anchor John King went viral on Twitter. 

The incident embarassed the anchor and his employer, and demonstrated the ease with which video and other content formats, including live TV, can be manipulated and misconstrued. 

The video was quickly shown to be fake, having been added to the segment after it had been broadcast. In reality, a clip of King  pushing away a graphic on a screen showing vote counts had been edited to suggest he was really pushing away a notification from the pornographic website.  

Asked on Twitter whether the deepfake was real, King responded, 'Not. Some clown taking time away from lying about something else apparently because they don’t like math.'

System 🤖

Operator: CNN

Country: USA

Sector: Media/entertainment/sports/arts 

Purpose: Troll

Technology: Deepfake - image; Generative adversarial network (GAN); Neural network; Deep learning; Machine learning
Issue: Safety; Security

Transparency: Governance; Marketing

Page info
Type: Incident
Published: July 2023