Snapchat My AI chatbot

My AI is a chatbot available within the popular Snapchat app that is powered by OpenAI's GPT-4 and GPT 3.5 large language models. 

Aimed primarily at teenagers, Snap describes My AI as a 'virtual friend' always available to chat, provide information, and support users. That chatbot is free to use and automatically included in the Snapchat app. To opt out, Snap users are required to pay for a Snapchat+ subscription.

My AI was first released to Snapchat+ (paid subscription tier) in February 2023, and rolled out to Snapchat's global community in April 2023.

Operator: Snap Inc
Developer: Snap Inc
Country: Australia; UK; USA
Sector: Media/entertainment/sports/arts
Purpose: Interact; Provide information; Support users
Technology: Chatbot; NLP/text analysis; Neural network; Deep learning; Machine learning
Issue: Bias/discrimination; Mis/disinformation; Privacy; Robustness; Safety
Transparency: Governance; Black box; Privacy

Risks and harms 🛑

My AI has been criticised for poor accuracy, the generation of misinformation and disinformation, the reinforcement of ageist and sexist bias and cultural stereotypes, inadequate safety safeguards for children, a slapdash approach to privacy, the opaque processing of users' location data. 

Snap has also been accused of providing poor guidance to users about what it should and should not be used for. The has reportedly been used by students do their homework and cheat in exams. 

Legal, regulatory 👩🏼‍⚖️

Page info
Type: System
Published: April 2024
Last updated: May 2024