Google Autocomplete falsely suggests Rupert Murdoch, Jon Hamm are 'Jewish'
Google Autocomplete falsely suggests Rupert Murdoch, Jon Hamm are 'Jewish'
Occurred: May 2012
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Google wrongfuly labeled Rupert Murdoch, Jon Hamm and other celebrities as 'Jewish', resulting in accusations of stereotyping and discrimination.
A complaint by French civil rights group SOS Racisme, alongside a raft of other French equality organisations, alleged that Google's Autocomplete function 'systematically' equates Murdoch and others with being Jewish, thereby stereotyping and discriminating against Jews, advancing racist ideas about Jewish conspiracies, and violating a French law against compiling files on people that refer to their ethnicity.ย
The case was dropped in June 2012 after both sides reached an agreement out of court. It was unclear whether Google was forced to make any changes to Autocomplete.ย
Autocomplete
Autocomplete, or word completion, is a feature in which an application predicts the rest of a word a user is typing. In Android and iOS smartphones, this is called predictive text.ย
Source: Wikipedia ๐
Operator: Alphabet/Google
Developer: Alphabet/Google
Country: France
Sector: Media/entertainment/sports/arts
Purpose: Predict search results
Technology: NLP/text analysis; Deep learning; Machine learning
Issue: Accountability; Accuracy/reliability; Bias/discrimination; Mis/disinformation
https://www.hollywoodreporter.com/thr-esq/google-sued-rupert-murdoch-jon-hamm-jewish-318012
https://www.cbsnews.com/news/google-autocompletes-anti-semitism-sexism-racism/
https://uk.pcmag.com/search-2/64247/google-sued-over-jewish-search-suggestions#
https://www.searchenginejournal.com/google-autocomplete-jewish-murdoch/43137/
https://www.huffingtonpost.co.uk/entry/google-instant-anti-semitic-france_n_1465430
https://www.timesofisrael.com/google-sued-in-france-over-jewish-searches/
https://www.nytimes.com/2012/06/28/technology/racism-lawsuit-against-google-dropped.html
https://www.thejc.com/news/world/deal-reached-in-google-france-autocorrect-battle-1.34138
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Type: Incident
Published: March 2023