Hotel booking sites mislead customers over room prices
Occurred: February 2019
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High-profile hotel booking websites including Expedia and Trivago were accused of misleading customers about room prices and availability.
Investigations conducted by the UK's Competition and Markets Authority (CMA) found that six travel sites regularly used tactics such as:
Hidden charges (not displaying the full cost of a room upfront, including taxes, fees, and additional charges)
Misleading discounts (