Athena Chu deepfake face swap prompts controversy

Occurred: February 2019

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A video that spliced Chinese actress Yang Mi with Athena Chu, an older Hong Kong actress who starred in a 25-year-old TV series The Legend of the Condor Heroes set China's social media alight, and not in an altogether positive manner.

Chinese 'netizens' criticised its creator for disrespecting both actresses and of violating Yang's image rights, and worried about the broader effects of the technology on society.

The video creator, who went under the pseudonym Xiao, (which translates as 'Brother Face-Swapping'), apologised, claiming he had wanted to educate the public on the danger of deepfakes.

The video was removed from Weibo, China's Twitter equivalent.ย 

However, many copies continue to circulate online.

Deepfake

Deepfakes (a portmanteau of 'deep learning' and 'fake') are images, videos, or audio which are edited or generated using artificial intelligence tools, and which may depict real or non-existent people. They are a type of synthetic media.

Source: Wikipedia ๐Ÿ”—

System ๐Ÿค–

Operator: ย 
Developer:ย 

Country: China

Sector: Media/entertainment/sports/arts

Purpose:ย 

Technology: Deepfake - video; Machine learning
Issue: Privacy; Copyright; Ethics/values

Transparency: Governance

Page info
Type: Incident
Published: March 2023