Synthesia AI video generation

Synthesia is a UK-based company that develops software products that are used to create AI generated video content.

Founded in 2017, the company enables users to create high-quality videos with AI avatars and voiceovers in 130+ languages. 

Its products are used primarily in marketing and corporate communication. 

Operator: Alberta Party; Dragonbridge; Government of China; House of News; Nabi Malien Den Halala; Wagner Group; Spamouflage; Storm 1376; Venezolana de Televisión
Developer: Synthesia
Country: Australia; Burkino Faso; China; France; Japan; Mali; Taiwan; US; UK; Venezuela
Sector: Media/entertainment/sports/arts; Politics  
Purpose: Generate video
Technology: Deepfake - audio; video
Issue: Ethics/values; Mis/disinformation; Security
Transparency: Governance

Risks and harms 🛑

Synthesia has been criticised for the misuse of its AI-powered stock videos, in particular, to create political misinformation and disinformation, and to facilitate fraud and scams. 

Legal, regulatory 👩🏼‍⚖️

Page info
Type: System
Published: April 2024